Recently released analysis from Houses.com suggests there will be increased home sales in the states that went to Obama in the presidential election. It appears that homebuyers are leaning towards buying homes in the ‘blue’ states rather than the ‘red’.
The infograph above shows the results of the 2012 presidential election; the blue states voting for President Obama and the red states that went to his opponent Mitt Romney. According to Houses.com
website traffic, a surge of interest in the blue states and a decline in the red was very much apparent in the 10 day period following the election.
Percentages of online traffic before and after the election tell an interesting tale. The post-election traffic showed roughly 70% coming from blue states while only 30% of traffic coming from the red, or Romney states. What was deemed equally compelling was the number of homebuyers from some of the battleground states that went blue this last election. States like Florida, Colorado, and North Carolina experienced high volumes of interest in buying real estate after the election. Prior to the election, such blue states had significantly lower traffic volumes to the site.
Richard Swerdlow, CEO of eReal Estates Holdings, LLC - parent company of Houses.com said, “It is reasonable to expect increased home buying in blue states because that is where our visitors are coming from.”
If visitor traffic is indeed an indication of future sales; realtors in the ‘blue’ regions could see an upswing in business in the very near future.